Roadco Transportation Services

Before using KeepTruckin, Adelman spoke of a very “ugly situation” with a big-name fleet management provider. He said they purchased the software due to the free tablets that were included in the signup offer. After using the system, Adelman quickly noticed it wasn’t reliable. They decided to switch to KeepTruckin with the Buyout Program, with Adelman saying, “It couldn’t have been easier.”

Location
Chicago East
Fleet Size
30
Type
General Freight

"Switching to KeepTruckin is one of the best decisions we’ve made.”

Key Points

  • After realizing their old solution wasn’t reliable, Roadco switched to KeepTruckin.
  • KeepTruckin’s GPS solution enabled them to respond to their customers quickly and meet the high demands.
  • Roadco also uses the KeepTruckin Smart Dashcam for driver exoneration and insurance discount.

Robert and his son Brian Adelman own Roadco Transportation Services, a Chicago-based business that has been around for 40 years. Brian remembers a time when their drivers on the road used payphones to call and check-in. “My dad’s been in the business since ‘79. In the 1990s we were operating 200 trucks through payphones at truck stops. Drivers would call us each time they were at a facility or truck stop.”

Adelman, who helped run the business over the years, did everything from dispatch to operations to finance, and goes on to say how technology has made it easier to do his job. 

However, the stress of running a 50-vehicle business comes with its challenges. “My father is always in a stressed-out situation, but knowing where the trucks are and how long they’re at a location is super important. Switching to KeepTruckin is one of the best decisions we’ve made,” Adelman said. 

Before using KeepTruckin, Adelman spoke of a very “ugly situation” with a big-name fleet management provider. He said they purchased the software due to the free tablets that were included in the signup offer. After using the system, Adelman quickly noticed it wasn’t reliable. 

They decided to switch to KeepTruckin with the Buyout Program, with Adelman saying, “It couldn’t have been easier.”

Easier dispatching of ad-hoc deliveries

Roadco has used KeepTruckin’s Smart Dashcam and GPS Tracking to keep their operations running smoothly. Efficiency translates to being able to serve customers who need loads delivered at the last minute. “Our services are ad-hoc or on-demand. We work with Fortune 500 companies to package deliveries, so whenever a customer calls, we just go straight to KeepTruckin to find and dispatch the closest truck,” Adelman explained. 

By knowing where their vehicles are with KeepTruckin’s GPS tracking means Adelman and his team can respond quickly to customers. This helps the business meet the high demands of customers and stay competitive. 

Recover a stolen vehicle with KeepTruckin’s GPS Tracking

Keeping tabs on their trucks came in handy when Robert noticed one of their vehicles was missing. Brian recalled, “One of our drivers was trying to steal the vehicle, but didn’t realize we had GPS tracking on it.” 

After pulling up the location of the truck, Robert drove to its location and recovered the vehicle in one fell swoop. The entire vehicle theft recovery probably took about four hours.

Value of dash cams for insurance companies

As anyone in the industry knows, the cost of insuring vehicles can be astronomical. Adelman points out that having dash cams allows him to use it as a bargaining tool when shopping around for new insurance companies.

“We can now go to the insurance company and let them know we have dash cams installed in our trucks. It allows us to go to the table and say, ‘Hey, I’m helping you out too, because when we exonerate a claim together, it’s both of us, not just me.’”

Roadco saved thousands in towing fees caused by poor vehicle health

Roadco has an in-house maintenance and mechanic shop, so Brian and Robert both rely heavily on fault codes that alert them to possible problems with their trucks. “Before KeepTruckin, most of the diagnostics were done through basic knowledge of the equipment. With KeepTruckin’s fault codes, I can easily determine if the vehicle needs to go to the shop, the dealership, an engine repair shop, or if a tech needs to come to the side of the road.” 

Having vehicle maintenance and fault codes through KeepTruckin helps Adelman make quick decisions so he’s not wasting time or money trying to decipher what needs to be done.

Not having KeepTruckin’s vehicle diagnostics means he wouldn’t have insight into what malfunctioned in the truck while on the road. If the vehicle was out of commission on the side of the road, for example, he’d likely have to call a tech to come out, which could easily cost $3,000.

He’s avoided tow truck costs, which can be anywhere from $10,000 to $15,000 and in Adelman’s experience, towing companies only accept cash.

Why Roadco decided Smart Dashcams were a must-have

Like many small businesses, Roadco experienced its share of vehicle collisions that cost them time and money. Fearing these moments could come back to haunt them in the future, Brian and Robert decided to do something about it.

These are the two main reasons that drove their decision to install dash cams.

Reason #1: “One of our brand new trucks burned to the ground.”

Adelman spoke about a new truck that was carrying $800,000 worth of freight. Due to an engine malfunction, the truck burned to the ground.

“This claim was filed on a brand new truck, and we still don’t really know what really happened because there was no footage. If we had a dash cam, you’d be able to see where the flames started,” Adman explained.

Reason #2: A fatal collision with a bicyclist

The collision happened a year ago, but the family of the bicyclist took legal action against Roadco. Adelman and his father believe video footage would’ve strongly aided in the legal defense of their driver and company.

Despite the challenges that come with navigating the tricky streets of Chicago, Roadco’s business continues to grow with the support of KeepTruckin’s Smart Dashcams and technology.

See how KeepTruckin can help your business:

Disclaimer: The testimonials, statements, and opinions presented on this webpage reflect the real-life experiences of individuals and/or companies who have used our products and/or services. Individual results may vary and past performance is not a guarantee of future results. 

The testimonials presented on this webpage were voluntarily provided and not paid. KeepTruckin, Inc. is not responsible for the opinions or comments posted on this webpage and does not necessarily share the opinions, views or commentary of postings on this webpage. All opinions expressed are strictly the views of the individual and/or company indicated therein.

Ready to see what KeepTruckin can do for you?